Do You Understand “The Art of Failure”?

Lisa Marie Platske • August 29, 2017


 If you are serious about being successful – and being a leader worth following, you’ve got to get really good at the art of failure.


When I get asked about how I moved from LEO (Law Enforcement Officer) to CEO (Chief Executive/Enthusiasm Officer) of my business, Upside Thinking, Inc., I often share the story of how I became an “accidental” entrepreneur.


While I know that there is no such thing as “accidental”, every time I say it, it makes me smile.


Certain parts of opening Upside Thinking, Inc. were incredibly intentional and planned out – and other areas not so much. The Art of Failure - Upside Thinking


Because I had never owned a business, I didn’t really understand the highs and lows and cycle of sales and marketing.


I did believe that once you got “successful”, everything would just work out.


Once you got in the rhythm and groove of business growth, the money would continue to come in.


Just writing that makes me laugh at my naivete.


After three (3) years of opening my business, the stock market shifted — and so did my clientele.


Negotiating contracts that were in the tens of thousands of dollars had stopped — and I was being asked to do 1 or 2 trainings in an organization.


This meant a lot less money and a lot more work.


The upside is that the economy shifting enabled my business vision to move in new directions.


An added bonus was the ability to learn how to create new revenue streams and reinvent myself.


Re-inventing myself has been one of the biggest blessings and lessons learned in owning a business.


I wasn’t willing to give up teaching leadership and I wanted to make a difference in the world so I asked myself every day, “How can I do my business differently?”


No matter how successful you are, you will come up against obstacles.


No one gets it right 100% of the time.


You will fall down or fail.


And, that’s okay.


The key is how fast you get up again.


If you are serious about being successful – and being a leader worth following, you’ve got to get really good at the art of failure.


The Art of Failure

Great losers make the best winners.


If you talk to 10 potential clients who all say “no” to working with you, do you have the guts to pick up the phone and call the 11th person?!?

If you apply for 10 promotions and get turned down for all of them, do you have the inner resolve to ask for help and fill out another application?!?

Oooh…..I get it.


This means you have to put yourself out there and risk criticism or more failure which is too risky for most people.


But, not you.


You are called to leadership.


And, the world needs you now more than ever.


  • BIG risks = BIG rewards
  • Little risks = Little rewards
  • No risk = No reward

It doesn’t matter how many “no’s” you get, only how many people said “YES!” to you and your brilliance.


Action Item: The Art of Failure - Lisa Marie Platske

The Upside Challenge of the week is to identify the area in your personal and professional life that you have been holding back for fear of failing. Sure, it may look like you’re “all in” taking action, but in your heart you know that there is more that you could do to be a leader worth following.


Your time is now.


The world needs you and your brilliance.


Comfort doesn’t change the world. Vulnerability changes everything

By Lisa Marie Platske June 30, 2025
The greater something is to your personal growth and evolution, the more resistance or push-back you will experience from the world and the people you love. Think about that. You’ve got a force inside of you that works against your desire to be better. In his 2002 book, “ The War of Art” , Steven Pressfield talks about this inner force as "the resistance". This inner force or resistance you feel creates distractions to take you off-course from fully stepping into who you're called to be. Activities like… Scrolling through Instagram Watching your favorite TV show or movie Shopping for more cool stuff … may seem fun yet they aren't designed to get you closer to what you want most in life. They also won’t move you forward in every single area of your life. And yet, you still find yourself doing them. Why? Because Resistance is subtle. It doesn’t shout—it settles. It lulls you into routine. Resistance may pull you into a comfortable groove where you just keep doing what you’ve been doing, ... and someday you wake up wondering, “How did I get here?!?” You’re not off track for feeling this way. You’re simply at a pivotal point, one that asks you to decide who you’re becoming. Moments like this aren’t meant to be rushed. They’re invitations to rise, realign, and remember what matters most. Resistance is where the growth is. It’s time to push back against it. What are you waiting for? ACTION: The Upside Challenge for the week is to choose one area—leadership, relationships, health, or spiritual growth—and make one intentional move in that space. Do it with presence. Do it on purpose. Here are a few ideas: Begin your day by speaking one thing you’re grateful for. Hold off on replying to that text until you can be fully present. Take 60 seconds before a meeting to get still and set your intention. You don’t need more tasks. You need aligned action.
By Lisa Marie Platske June 25, 2025
Fifteen years ago, a Chinese medicine doctor read my bloodwork and told me if things didn’t change I would have less energy in 5 years, and people would tell me it was just aging. That one conversation has led me on a long journey with a singular desire: to be a more optimal version of who I am in all areas of my life. Over the years, things would happen in my life that would take me off-course. Behaviors and habits that once seemed manageable, at times felt impossible. Inevitably, my long-time commitment to healthy living was something that got challenged regularly by the people around me, family and friends alike. There have been several times on this journey where I will wake up, understanding something I'm doing needs to change. Immediately. I can't always put my finger on why, yet the signs are there. Going through the motions without the incredible excitement I used to feel about my business A growing task list Questioning my ability My answer used to be to ignore my physical health and just work longer hours hoping to push through what felt like a slump. When I listen to the prompting that something needs to change, I re-commit to what matters most. The longer I've done this, the more I've realized that I can only be healthy in mind and spirit when I'm healthy in my body. And this is one of the reasons we talk about the brain and sleep in the Upside Leaders Program. Because how you treat your body directly affects how you lead. Now, I’m taking more breaks than ever before, and have plenty of space to take regular walks and trail hikes on the farm. All of this allows me to move with intention throughout the day, living moment by moment. What’s been fascinating is that since I've done this bigger opportunities continue to come my way. It’s not the hustle that opens doors. it’s being aligned with who you are, what you want and why it matters. Remember, the world needs you and your brilliance now more than ever. ACTION: The Upside Challenge for the week is to stop and ask yourself: Where do you need to make a shift? God often reveals the need for a shift long before we act on it. It can be a strained schedule, a restless spirit, or a body that’s run down. Then take one aligned action. It can be clearing space on your calendar. Or going for a walk without your phone. Or going to bed earlier. The action doesn’t have to be dramatic and you don’t need to overhaul your life. It just needs to be intentional.
By Lisa Marie Platske June 23, 2025
You probably don’t want to be in the same place a week from now, let alone a year from now. Yet, you keep doing the same thing over and over and over again, expecting different results. You would never add 1 + 1 again and again — and expect your answer to be 3. So, stop doing the same things over and over hoping that you’ll magically be where you want to be — and everything you want for your life and business will come to fruition. Sometimes you need a new way of being, thinking, and living. That was one of the hardest lessons I've ever learned. Not knowing a lot about how to start a business, I relied on what I thought was the wisdom from other business owners. I didn't make decisions based on whether the people I had hired and listened to were 1) where I wanted to be, or 2) who I wanted to be when I got there. I looked at success as having a formula, and I just wanted to know what that formula was so I could get my piece of the pie. As each week went by, I got further and further away from the values I held dear before I started my entrepreneurial journey. I found that I was making decisions based on what seemed like I had to do versus what I wanted to do. So much of my day was spent chasing "opportunities" that I darn near lost my way. I remember one day looking up and thinking, " How the heck did I get here?!? " From the outside, it looked like I've got a great business, yet on the inside, if I'm honest with myself, I don't like what I'm doing, or who I have to pretend to be to do it. Every day felt like I added one more layer to the façade. Over the years, I've bought into the belief that I needed to be something — correction someone — different than who God made me to be. I can't tell you how many clients have come to me with that monkey on their back. A new way of thinking, being, and living was an arduous journey. I knew the path I was on. It had become familiar. And I was quite comfortable with the folks in my circle. Yet this wasn't the place for me to stay if I was going to do what God had been nudging me to do all along. I remember the first time I used the word Holy Spirit in one of my marketing pieces. I waited for the backlash to come. I waited for folks to call me out on who I was, and whether I had the right to speak about God. After all, I wasn't a pastor, a preacher, or someone who held a degree in religious studies. And yet, when no backlash came… when instead, I heard “ Thank you for saying what I’ve been feeling, ” something shifted. I realized I didn’t need another strategy. I needed alignment. Both in my business and in my whole life. The truth is, you already know when something isn’t working. You feel it. It nags at you in quiet moments. It whispers that what you’re doing is no longer sustainable — and maybe never was. So, let me ask you this: If nothing changes, where will you be this time next year? Because if you're still adding 1 + 1, you'll still be getting 2. And maybe what you need isn't just a new plan, maybe you need a new path. One that doesn’t force you to abandon who you are, and instead invites you to bring more of yourself into every space you lead. If something’s stirring in you, don’t brush it off. You weren’t made for surface-level success. You were made to lead from the inside out. ACTION: The Upside Challenge for the week is to slow down before making any decision — big or small. Ask yourself: "Is this aligned with who I am and where I’m being called? Or is this just what I’ve always done?" Then choose from that place of awareness. Becoming a purpose-led leader isn’t about doing more — it’s about being intentional with every step you take. Let this practice guide you back to alignment, one decision at a time.
By Lisa Marie Platske June 16, 2025
For a good portion of my life, I found it difficult to hear God's voice. Mostly I heard just static. Every so often, I'd listen to a song or get a nudge to do something, and mostly it was just quiet in my prayer time. In 2020, something broke open for me. I had been in a terrible place, working very hard in a few different areas. Yet, overall, I felt my life was stuck - and I wasn't making any progress anywhere. I looked at closing my business down and getting a job. My head was hurting from running into what felt like stone walls, and I was plain tired, battered, and bloodied. And I was embarrassed that I wanted to throw the towel in on things I had been working on for years. While many of the leaders I was coaching were doing well, I couldn't figure out the missing piece for where I was standing. And I was getting angry as it seemed my whole life was on the verge of one big meltdown. On a walk in my neighborhood in Virginia, I looked up at my street sign. I lived on Faith Court. The irony of God bringing me there. I decided that I would just start talking to God, and began asking Him questions as if He were walking beside me. I'd often sent clients on God walks, and today I felt this was my last hope. As fast as the questions came, so did the answers. Pieces of my life became clearer and I got an explanation of what had been going on behind the scenes when I thought God had forgotten about me. At the end of my walk, I had a re-commitment to going where God was leading even if it didn't make sense. It was profound and has led me to where I am today. Maybe you’ve felt that silence, too. That deafening quiet when you’re asking for direction, begging for clarity, and all you get is static. And maybe you’ve also been tempted to quit—to let go of what once felt certain, just because the road got too hard, too confusing, too quiet. Yet at times this silence isn’t a void, it’s an invitation. What broke open for me didn’t come from striving harder. It came from walking with God like He was right there beside me—because He was. ACTION: The Upside Challenge for the week is to ask God one real question today. Just one. Go outside. Take a walk if you can. Leave your earbuds behind. Imagine Him walking with you, then ask. Not with fear. Not with desperation. Just… ask. And listen. You might be surprised by what you hear when you stop trying to figure it all out and simply make room for Him to respond. You don’t have to get it right. You just have to get moving.
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By Lisa Marie Platske June 30, 2025
The greater something is to your personal growth and evolution, the more resistance or push-back you will experience from the world and the people you love. Think about that. You’ve got a force inside of you that works against your desire to be better. In his 2002 book, “ The War of Art” , Steven Pressfield talks about this inner force as "the resistance". This inner force or resistance you feel creates distractions to take you off-course from fully stepping into who you're called to be. Activities like… Scrolling through Instagram Watching your favorite TV show or movie Shopping for more cool stuff … may seem fun yet they aren't designed to get you closer to what you want most in life. They also won’t move you forward in every single area of your life. And yet, you still find yourself doing them. Why? Because Resistance is subtle. It doesn’t shout—it settles. It lulls you into routine. Resistance may pull you into a comfortable groove where you just keep doing what you’ve been doing, ... and someday you wake up wondering, “How did I get here?!?” You’re not off track for feeling this way. You’re simply at a pivotal point, one that asks you to decide who you’re becoming. Moments like this aren’t meant to be rushed. They’re invitations to rise, realign, and remember what matters most. Resistance is where the growth is. It’s time to push back against it. What are you waiting for? ACTION: The Upside Challenge for the week is to choose one area—leadership, relationships, health, or spiritual growth—and make one intentional move in that space. Do it with presence. Do it on purpose. Here are a few ideas: Begin your day by speaking one thing you’re grateful for. Hold off on replying to that text until you can be fully present. Take 60 seconds before a meeting to get still and set your intention. You don’t need more tasks. You need aligned action.
By Lisa Marie Platske June 25, 2025
Fifteen years ago, a Chinese medicine doctor read my bloodwork and told me if things didn’t change I would have less energy in 5 years, and people would tell me it was just aging. That one conversation has led me on a long journey with a singular desire: to be a more optimal version of who I am in all areas of my life. Over the years, things would happen in my life that would take me off-course. Behaviors and habits that once seemed manageable, at times felt impossible. Inevitably, my long-time commitment to healthy living was something that got challenged regularly by the people around me, family and friends alike. There have been several times on this journey where I will wake up, understanding something I'm doing needs to change. Immediately. I can't always put my finger on why, yet the signs are there. Going through the motions without the incredible excitement I used to feel about my business A growing task list Questioning my ability My answer used to be to ignore my physical health and just work longer hours hoping to push through what felt like a slump. When I listen to the prompting that something needs to change, I re-commit to what matters most. The longer I've done this, the more I've realized that I can only be healthy in mind and spirit when I'm healthy in my body. And this is one of the reasons we talk about the brain and sleep in the Upside Leaders Program. Because how you treat your body directly affects how you lead. Now, I’m taking more breaks than ever before, and have plenty of space to take regular walks and trail hikes on the farm. All of this allows me to move with intention throughout the day, living moment by moment. What’s been fascinating is that since I've done this bigger opportunities continue to come my way. It’s not the hustle that opens doors. it’s being aligned with who you are, what you want and why it matters. Remember, the world needs you and your brilliance now more than ever. ACTION: The Upside Challenge for the week is to stop and ask yourself: Where do you need to make a shift? God often reveals the need for a shift long before we act on it. It can be a strained schedule, a restless spirit, or a body that’s run down. Then take one aligned action. It can be clearing space on your calendar. Or going for a walk without your phone. Or going to bed earlier. The action doesn’t have to be dramatic and you don’t need to overhaul your life. It just needs to be intentional.
By Lisa Marie Platske June 23, 2025
You probably don’t want to be in the same place a week from now, let alone a year from now. Yet, you keep doing the same thing over and over and over again, expecting different results. You would never add 1 + 1 again and again — and expect your answer to be 3. So, stop doing the same things over and over hoping that you’ll magically be where you want to be — and everything you want for your life and business will come to fruition. Sometimes you need a new way of being, thinking, and living. That was one of the hardest lessons I've ever learned. Not knowing a lot about how to start a business, I relied on what I thought was the wisdom from other business owners. I didn't make decisions based on whether the people I had hired and listened to were 1) where I wanted to be, or 2) who I wanted to be when I got there. I looked at success as having a formula, and I just wanted to know what that formula was so I could get my piece of the pie. As each week went by, I got further and further away from the values I held dear before I started my entrepreneurial journey. I found that I was making decisions based on what seemed like I had to do versus what I wanted to do. So much of my day was spent chasing "opportunities" that I darn near lost my way. I remember one day looking up and thinking, " How the heck did I get here?!? " From the outside, it looked like I've got a great business, yet on the inside, if I'm honest with myself, I don't like what I'm doing, or who I have to pretend to be to do it. Every day felt like I added one more layer to the façade. Over the years, I've bought into the belief that I needed to be something — correction someone — different than who God made me to be. I can't tell you how many clients have come to me with that monkey on their back. A new way of thinking, being, and living was an arduous journey. I knew the path I was on. It had become familiar. And I was quite comfortable with the folks in my circle. Yet this wasn't the place for me to stay if I was going to do what God had been nudging me to do all along. I remember the first time I used the word Holy Spirit in one of my marketing pieces. I waited for the backlash to come. I waited for folks to call me out on who I was, and whether I had the right to speak about God. After all, I wasn't a pastor, a preacher, or someone who held a degree in religious studies. And yet, when no backlash came… when instead, I heard “ Thank you for saying what I’ve been feeling, ” something shifted. I realized I didn’t need another strategy. I needed alignment. Both in my business and in my whole life. The truth is, you already know when something isn’t working. You feel it. It nags at you in quiet moments. It whispers that what you’re doing is no longer sustainable — and maybe never was. So, let me ask you this: If nothing changes, where will you be this time next year? Because if you're still adding 1 + 1, you'll still be getting 2. And maybe what you need isn't just a new plan, maybe you need a new path. One that doesn’t force you to abandon who you are, and instead invites you to bring more of yourself into every space you lead. If something’s stirring in you, don’t brush it off. You weren’t made for surface-level success. You were made to lead from the inside out. ACTION: The Upside Challenge for the week is to slow down before making any decision — big or small. Ask yourself: "Is this aligned with who I am and where I’m being called? Or is this just what I’ve always done?" Then choose from that place of awareness. Becoming a purpose-led leader isn’t about doing more — it’s about being intentional with every step you take. Let this practice guide you back to alignment, one decision at a time.
By Lisa Marie Platske June 16, 2025
For a good portion of my life, I found it difficult to hear God's voice. Mostly I heard just static. Every so often, I'd listen to a song or get a nudge to do something, and mostly it was just quiet in my prayer time. In 2020, something broke open for me. I had been in a terrible place, working very hard in a few different areas. Yet, overall, I felt my life was stuck - and I wasn't making any progress anywhere. I looked at closing my business down and getting a job. My head was hurting from running into what felt like stone walls, and I was plain tired, battered, and bloodied. And I was embarrassed that I wanted to throw the towel in on things I had been working on for years. While many of the leaders I was coaching were doing well, I couldn't figure out the missing piece for where I was standing. And I was getting angry as it seemed my whole life was on the verge of one big meltdown. On a walk in my neighborhood in Virginia, I looked up at my street sign. I lived on Faith Court. The irony of God bringing me there. I decided that I would just start talking to God, and began asking Him questions as if He were walking beside me. I'd often sent clients on God walks, and today I felt this was my last hope. As fast as the questions came, so did the answers. Pieces of my life became clearer and I got an explanation of what had been going on behind the scenes when I thought God had forgotten about me. At the end of my walk, I had a re-commitment to going where God was leading even if it didn't make sense. It was profound and has led me to where I am today. Maybe you’ve felt that silence, too. That deafening quiet when you’re asking for direction, begging for clarity, and all you get is static. And maybe you’ve also been tempted to quit—to let go of what once felt certain, just because the road got too hard, too confusing, too quiet. Yet at times this silence isn’t a void, it’s an invitation. What broke open for me didn’t come from striving harder. It came from walking with God like He was right there beside me—because He was. ACTION: The Upside Challenge for the week is to ask God one real question today. Just one. Go outside. Take a walk if you can. Leave your earbuds behind. Imagine Him walking with you, then ask. Not with fear. Not with desperation. Just… ask. And listen. You might be surprised by what you hear when you stop trying to figure it all out and simply make room for Him to respond. You don’t have to get it right. You just have to get moving.
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