The World Really Needs You

Lisa Marie Platske • July 25, 2016

 

Pay attention to where you may be dimming your light. More than ever, the world needs YOU. You are being called to leadership. Be the change.


Last week I went to the gym at 5:30am like every morning and got on the treadmill.


The televisions all shouted messages of hate at me.


After 10 minutes, I began crying.


Yes, tears streaming down my face.


Between the bombings in Turkey where my dear friend and the copywriter for my business lives and the shootings in Baton Rouge, my eyes were tearing up and I couldn’t stop.


I felt like a crazy person but I had an incredible realization about my work in the world.


Before opening the doors to my business, I worked in Federal law enforcement for over 10 years.


Because I was stationed in the Newark/New York area with offices at the World Trade Center, I lived through 9/11.


My mentor was killed trying to save others and I sent my employees to the crash site for months to sift through the debris and look for body parts or identification – anything that would put the surviving family members at ease.


Yes, I remember that period of my life well and the choice between anger and forgiveness.


I didn’t leave law enforcement because I had to or even because at the time I wanted to.


I loved my ability to teach future leaders within the Department of Homeland Security.


The women and men in blue that I served with and got to teach were often unsung heroes who used their knowledge, skills, and abilities to protect U. S. borders.


I left my job teaching at the Leadership Development Center because I fell in love with Jim and our relationship was more important to me than a career.


When I turned in my resignation and closed the door on that chapter of my life, I could have spent the hours in my day volunteering and not gone back to work as my husband made it possible for me to choose to do whatever I wanted to do.


I chose to open Upside Thinking, Inc. 11 years ago to make a difference in the world by developing individuals who were called to be stand-out leaders.


And, the leaders I wanted to support were the kind of courageous leaders that were willing to step up, stand out, and be someone worth following.


My heart was heavy last week because I realize how much my work is needed right now.


On my journey, I have moved from delivering training seminars in small businesses and Fortune 500 companies to getting paid well to keynote at conferences and events. And, I launched Design Your Destiny Live™: Leadership Success Summit 9 years ago.


I also stepped into the leadership coaching arena 8 ½ years ago and currently hand-select 21 clients to work with each year.


As I partner with my clients who are working in the corporate arena and small business owners, I customize my coaching, training, and mentorship for where they are at this moment in their business and life.


This leadership journey enables my clients to design their destiny and position themselves so they create the influence, impact, and income they deserve.


So, why once again was I crying?


After all, there is always a lot of negativity going on in the world.


What was different about that morning?


I had been having conversations with God and feeling like I have a bigger mission and calling for my work in the world –– and God keeps tugging at my heart.


Be the change

Because I create leaders and integrate positioning work with my clients crafting their messages of how to be fully seen, heard, and rewarded without having to change who they are, I got that the world REALLY needs my people.


My clients are utterly brilliant. They have their own BIG mission and together we are charting a course to enable them to make a BIG difference in the world.


I also got that I need to speak my truth about what is going on in the world and why ‘The World Needs You and Your Brilliance’ – and speak it like I’ve never done so before.


Last week, I had 3 presentations and challenged attendees to step up and stand out – and be leaders worth following.


Like me, if you’re fully honest, you probably have pieces of who you are and what you do that are hiding –– intentionally or unintentionally.


You may be afraid of what putting all of who you are out there would look like.


You may be holding back on sharing your gifts fully afraid to be “too much”.


I get that being a leader isn’t for everyone. The world needs followers, too.


If you’re reading this, you are being called to leadership.


And, the world needs your uniqueness.


Whatever transformation you bring, the world needs your brilliance.


Your people are waiting.


Action Item:

The Upside Challenge of the week is to pay attention to where you may be dimming your light – intentionally or unintentionally. Then, choose one action you will take to give the world, your community, or your family more of who you are.


People follow the person first, then their great plan.


Be someone worth following.


The World Needs You and Your Brilliance.

Finding the Compass Back Home

By Lisa Marie Platske • December 8, 2025
Over the past decade, I've had some really big wins. And because I've had success amnesia and struggle to celebrate my wins, my accomplishments never seemed good enough. Fifteen years ago, all I could see was what I was getting wrong. At that time, I stopped creating big goals (heck, any goals)—and my vision for my business grew smaller. Then I didn't have to feel as if I was a fraud. I would simply stick to what was working and not stretch myself any further. Unconsciously, I chose to live in my comfort zone and stop taking risks. To the outside world, everything looked good. ~ I had clients. ~ I had my own business. ~ And I had a comfortable life. Yet, inside, I was dying . Pieces of me were shriveling up and becoming unrecognizable. When you understand you have a Divine mission and purpose to fulfill and you're not fully using your gifts, abilities, talents, and experiences for good, it's like having your life force being taken from you. You start going through the motions without being present to the gift of life. Over time, you become numb to the possibilities, awe, and wonder that are all around you. Did you ever watch a little kid, and how they see the world through the eyes of God? Everything they notice seems to captivate them and bring them joy. Somewhere along the way, you lose that as an adult. Life becomes rote if you let it. That's what happened to me. And it's hard to lead yourself or others when you're in this place. Sometimes when you feel like you're not winning, you get the opportunity to reflect on what winning looks like. It's a compass that can lead you back home ... ... to a place where health, happiness, success, and meaning are ever-present. ACTION: The Upside Challenge for the week is to identify one part of your leadership or life that once brought you joy yet now feels routine. Take one intentional action this week to breathe life back into it—whether that’s reimagining a goal, initiating a meaningful conversation, or revisiting a practice that once inspired you. Even a single deliberate choice can reset your compass toward the place where health, happiness, success, and meaning grow strong.

Are You Still Looking for Something Greater?

By Lisa Marie Platske • December 1, 2025
When I talk to folks about living out their Divine mission and purpose being the reason why leadership is so important, some people take a step back. "Who, me? A mission? And a Divine one? I'm not sure you've got the right character." Yet, this is something I’m 100% sure of. You were handpicked to do something on this planet. ~ Handpicked to be your mom’s son or daughter. ~ Handpicked to use the gifts you’ve been given and the experiences you’ve had. For a purpose. And I get that not everyone believes that because somewhere along the way, the world teaches you to shrink or make yourself smaller than you were created to be. So you wait for permission. Or you begin doubting your voice. Maybe that happened to you. And yet, here you are, you’re still here. Which means Heaven’s not done. You see, the Divine doesn’t make mistakes, and your presence isn’t accidental. Everything about your journey... ... the setbacks, the breakthroughs, the patterns you repeat, the people you meet ... has been preparing you. And if everyone chose to live from the belief that they're here for a purpose, the world would look vastly different. A purpose-led life requires leaders to step up and do something meaningful with their gifts, abilities, talents, and experiences. They understand they're born for something bigger than themselves. And that amount of courage is rare in today's world. I’m pretty sure you weren’t created just to scroll through TikTok or add another item to your cart. You were given a Divine mission. You were given a purpose that was assigned to you and only you. No one else can fulfill it. Just you. And without leadership, walking it out will be extremely hard. Leadership means taking full responsibility for your Divine assignment. ACTION: The Upside Challenge for the week is to identify one decision you’ve delayed. Maybe it’s stepping back from a leadership role you’ve outgrown. Maybe it’s restructuring something you built because it no longer aligns. Maybe it’s finally moving forward on the vision you’ve been sitting on for far too long. Block 30 minutes this week to address it with clarity and conviction. Because the longer you wait, the heavier it becomes.

Being Recognized as 'The Best' May Not Be as Valuable as You Think ...

By Lisa Marie Platske • November 24, 2025
I’m no stranger to awards. I’ve been recognized for the past 25 years, receiving recognition from the National Association of Female Executives, the White House, the Small Business Administration, the International Alliance for Women, the Evolutionary Business Council, Forbes, and more. I’ve gotten awards entitled Rising Star early on in my business to Woman of the Year, the Top 100 Women Making a Difference in the World, and Women in Business Champion of the Year later on. Several years ago, I received two awards that felt different. To see my name on the screen because of my peers was humbling. That was the first award. The 2nd to last award of the evening for this organization was the “Biggest Impact" award. This award wasn’t listed in the programming or marketing of the event. When my name was called, I was awestruck. I took the stage speechless and moved to tears—and not for the reasons most people might have thought. I’ve learned that you can’t outgive God. That’s something I remind the leaders I work with, whether in a retreat, mastermind, or private mentoring conversation. And whenever I give, it comes back to me 100-fold. The conversations I had at the event throughout the evening are ones that I will always remember. So if you feel you don’t fit in … stop making that an excuse to not get involved in something. Show up for others. Even when you don’t feel like it. If we haven’t met, my door is always open. Reach out at any time. ACTION: The Upside Challenge for the week is to create space for a conversation you’ve been too busy to have. It maybe someone in your life has gotten your presence, just not your full attention. Show up without performance, without hurry and without distraction. Fifteen minutes. That’s all. Make the time. And let it count.

What Comfort Steals from Leaders

By Lisa Marie Platske • November 17, 2025
Leadership requires consciousness and courage. Lots of folks have talent. Yet, it's rare to see a leader with 360-degree awareness who has the courage to stand in the dark places where leadership is often required to go. This is why for years I've shouted from the rooftops that comfort doesn't change the world. (I even have a shirt in the Upside store that has it printed on the back.) Because no matter how many gifts you've been given, or how much raw talent you possess, you can't erase the struggles of the human experience. You can numb. You can follow. Or, you can choose to step up and lead. And doing the latter is the hardest. All day long I'd much rather have all of the autonomy with little to no responsibility. Yet I understand to do that is copping out on the full usage of my divine gifts, abilities, talents, and experiences. I was built to lead. And that means being responsible ... when things go right, and when they don't. Over the years, I've numbed out on mindless TV shows, and unhealthy fast food only to get me further off-course from my divine mission and purpose. Gaining weight and feeling tired were just symptoms of an unhealthy system, and a socially acceptable way to numb. Leadership takes strength and discipline that are rooted in consciousness and courage. Because most folks don't want to be accountable at that level, they'll opt out and choose to follow someone else's lead. That's never been my style. I've learned more from going through hard times than I ever did sitting on Easy Street. The best piece is that you get to choose for yourself. ACTION: The Upside Challenge for the week is to choose one thing the future you, the one fully walking in your divine assignment, would do. You already know what it is, that nudge you’ve been feeling. That quiet pull from God asking you to move. Maybe it’s making the call, saying no, saying yes, clearing space to think, or finally following through on what you said mattered. Whatever it is, stop numbing around it. Take the step.
More Posts

Finding the Compass Back Home

By Lisa Marie Platske • December 8, 2025
Over the past decade, I've had some really big wins. And because I've had success amnesia and struggle to celebrate my wins, my accomplishments never seemed good enough. Fifteen years ago, all I could see was what I was getting wrong. At that time, I stopped creating big goals (heck, any goals)—and my vision for my business grew smaller. Then I didn't have to feel as if I was a fraud. I would simply stick to what was working and not stretch myself any further. Unconsciously, I chose to live in my comfort zone and stop taking risks. To the outside world, everything looked good. ~ I had clients. ~ I had my own business. ~ And I had a comfortable life. Yet, inside, I was dying . Pieces of me were shriveling up and becoming unrecognizable. When you understand you have a Divine mission and purpose to fulfill and you're not fully using your gifts, abilities, talents, and experiences for good, it's like having your life force being taken from you. You start going through the motions without being present to the gift of life. Over time, you become numb to the possibilities, awe, and wonder that are all around you. Did you ever watch a little kid, and how they see the world through the eyes of God? Everything they notice seems to captivate them and bring them joy. Somewhere along the way, you lose that as an adult. Life becomes rote if you let it. That's what happened to me. And it's hard to lead yourself or others when you're in this place. Sometimes when you feel like you're not winning, you get the opportunity to reflect on what winning looks like. It's a compass that can lead you back home ... ... to a place where health, happiness, success, and meaning are ever-present. ACTION: The Upside Challenge for the week is to identify one part of your leadership or life that once brought you joy yet now feels routine. Take one intentional action this week to breathe life back into it—whether that’s reimagining a goal, initiating a meaningful conversation, or revisiting a practice that once inspired you. Even a single deliberate choice can reset your compass toward the place where health, happiness, success, and meaning grow strong.

Are You Still Looking for Something Greater?

By Lisa Marie Platske • December 1, 2025
When I talk to folks about living out their Divine mission and purpose being the reason why leadership is so important, some people take a step back. "Who, me? A mission? And a Divine one? I'm not sure you've got the right character." Yet, this is something I’m 100% sure of. You were handpicked to do something on this planet. ~ Handpicked to be your mom’s son or daughter. ~ Handpicked to use the gifts you’ve been given and the experiences you’ve had. For a purpose. And I get that not everyone believes that because somewhere along the way, the world teaches you to shrink or make yourself smaller than you were created to be. So you wait for permission. Or you begin doubting your voice. Maybe that happened to you. And yet, here you are, you’re still here. Which means Heaven’s not done. You see, the Divine doesn’t make mistakes, and your presence isn’t accidental. Everything about your journey... ... the setbacks, the breakthroughs, the patterns you repeat, the people you meet ... has been preparing you. And if everyone chose to live from the belief that they're here for a purpose, the world would look vastly different. A purpose-led life requires leaders to step up and do something meaningful with their gifts, abilities, talents, and experiences. They understand they're born for something bigger than themselves. And that amount of courage is rare in today's world. I’m pretty sure you weren’t created just to scroll through TikTok or add another item to your cart. You were given a Divine mission. You were given a purpose that was assigned to you and only you. No one else can fulfill it. Just you. And without leadership, walking it out will be extremely hard. Leadership means taking full responsibility for your Divine assignment. ACTION: The Upside Challenge for the week is to identify one decision you’ve delayed. Maybe it’s stepping back from a leadership role you’ve outgrown. Maybe it’s restructuring something you built because it no longer aligns. Maybe it’s finally moving forward on the vision you’ve been sitting on for far too long. Block 30 minutes this week to address it with clarity and conviction. Because the longer you wait, the heavier it becomes.

Being Recognized as 'The Best' May Not Be as Valuable as You Think ...

By Lisa Marie Platske • November 24, 2025
I’m no stranger to awards. I’ve been recognized for the past 25 years, receiving recognition from the National Association of Female Executives, the White House, the Small Business Administration, the International Alliance for Women, the Evolutionary Business Council, Forbes, and more. I’ve gotten awards entitled Rising Star early on in my business to Woman of the Year, the Top 100 Women Making a Difference in the World, and Women in Business Champion of the Year later on. Several years ago, I received two awards that felt different. To see my name on the screen because of my peers was humbling. That was the first award. The 2nd to last award of the evening for this organization was the “Biggest Impact" award. This award wasn’t listed in the programming or marketing of the event. When my name was called, I was awestruck. I took the stage speechless and moved to tears—and not for the reasons most people might have thought. I’ve learned that you can’t outgive God. That’s something I remind the leaders I work with, whether in a retreat, mastermind, or private mentoring conversation. And whenever I give, it comes back to me 100-fold. The conversations I had at the event throughout the evening are ones that I will always remember. So if you feel you don’t fit in … stop making that an excuse to not get involved in something. Show up for others. Even when you don’t feel like it. If we haven’t met, my door is always open. Reach out at any time. ACTION: The Upside Challenge for the week is to create space for a conversation you’ve been too busy to have. It maybe someone in your life has gotten your presence, just not your full attention. Show up without performance, without hurry and without distraction. Fifteen minutes. That’s all. Make the time. And let it count.

What Comfort Steals from Leaders

By Lisa Marie Platske • November 17, 2025
Leadership requires consciousness and courage. Lots of folks have talent. Yet, it's rare to see a leader with 360-degree awareness who has the courage to stand in the dark places where leadership is often required to go. This is why for years I've shouted from the rooftops that comfort doesn't change the world. (I even have a shirt in the Upside store that has it printed on the back.) Because no matter how many gifts you've been given, or how much raw talent you possess, you can't erase the struggles of the human experience. You can numb. You can follow. Or, you can choose to step up and lead. And doing the latter is the hardest. All day long I'd much rather have all of the autonomy with little to no responsibility. Yet I understand to do that is copping out on the full usage of my divine gifts, abilities, talents, and experiences. I was built to lead. And that means being responsible ... when things go right, and when they don't. Over the years, I've numbed out on mindless TV shows, and unhealthy fast food only to get me further off-course from my divine mission and purpose. Gaining weight and feeling tired were just symptoms of an unhealthy system, and a socially acceptable way to numb. Leadership takes strength and discipline that are rooted in consciousness and courage. Because most folks don't want to be accountable at that level, they'll opt out and choose to follow someone else's lead. That's never been my style. I've learned more from going through hard times than I ever did sitting on Easy Street. The best piece is that you get to choose for yourself. ACTION: The Upside Challenge for the week is to choose one thing the future you, the one fully walking in your divine assignment, would do. You already know what it is, that nudge you’ve been feeling. That quiet pull from God asking you to move. Maybe it’s making the call, saying no, saying yes, clearing space to think, or finally following through on what you said mattered. Whatever it is, stop numbing around it. Take the step.
More Posts