When Every Second is a Decision
Lisa Marie Platske • August 25, 2024
When I was a kid, it seemed as if days were long, and it took forever to get to a holiday.
In my mid-20s, I remember sitting down with my grandmother and talking to her about how fast the day went. She shared that time moves quicker the older you get.
At that moment, I didn't understand it and thought it was an odd thing to say.
Now, standing here one month shy of 55 years on the planet, I finally get the wisdom my Grammy was offering me.
Time waits for no one.
She can't be borrowed, bought, or sold.
She just keeps moving forward without any concern about whether you're doing what you're called to do.
Most folks have regrets on their deathbed, or they fear time will run out on them.
What if you knew there was enough time to do what matters most to you?
Well, there is.
You have this moment.
Yet, when you're not clear about what matters most to you, and you're not ruthless about where to invest your precious minutes, hours, and days,
you'll likely end up somewhere you don’t want to be a few weeks, months, or years from now, let alone be happy when you put your head on the pillow tonight.
Ask yourself:
~ "Is this extra hour at work critical to what I want?
~ Is the trade-off one I want to make, and is it worth an hour away from connecting with my kids or partner?"
~ "Should I get organized and caught up on housework this weekend, rather than meeting up with a few friends to go hiking or just being present with those I love?"
~ "Is starting a business at this stage of my life more important than taking time off to create memories with my loved ones? Or can I do both?"
There are no right answers.
You get to define what success looks like for you, and that takes leadership.
Friends, career, family, travel, house projects, hobbies, business—when you say yes to one thing, you're saying no to something else.
Make every single yes count and get you closer to what you want.
Your life is a gift from God.
How you live it is your gift back to Him.
Remember, the world needs you and your brilliance now more than ever.
ACTION: The Upside Challenge for this week is to identify your top three areas of focus and track how you spend your time for the next 24 hours.
Use a notebook or your phone to log what you do every hour.
Be honest and detailed.
Review your time log and compare it to what you say you value.
Are you spending your time in ways that reflect what matters most to you?
Commit to one specific, aligned action today, and reflect on how this choice impacts your focus and fulfillment.
Whether it’s spending more time with loved ones, focusing on a key project, or taking a break to recharge, make sure this action supports what truly matters to you.
Remember, every second is a choice—make each one count.
By Lisa Marie Platske
•
February 9, 2026
“You can’t quit your job to open a business. You don’t even know anything about business.” I get it. Taking a leap of faith doesn’t make sense. That’s why it’s called faith. So I took the leap of faith anyway. “That’s not the way we do that here.” I understand. And I created a new way of doing business that is more effective—and fun! “Why must you be such a troublemaker?” I don’t know what you mean. I get there are rules within the system—and I chose to create a new system. “That’s not possible.” Sure it is. I just did it. “You’re being reckless. You have responsibilities.” It depends on how you look at it. I see unlimited possibilities. These are real-life conversations I've had with folks in different seasons of my life. See, the rewards of courageous leadership are immense. Questioning 'what if...' to create 'what is' has been my journey. And it’s probably yours, too. You can’t live out your mission by playing by the rules of a broken world. Don’t let the “we’ve always done it this way” paradigm get in the way of making a positive difference on the planet. Remember, there’s always a way. ACTION: The Upside Challenge for the week is to stop letting “we’ve always done it this way” slow your impact. Take a process, workflow, or system that isn’t serving your mission and start redesigning it. Remember, there’s always a way to make a bigger difference and it starts with your decision to do things differently.
By Lisa Marie Platske
•
February 2, 2026
You have been hard-wired for greatness so stop trying so hard to be something other than who you are. I see it all the time. Folks who tie themselves into knots, seeking the approval of others. Oh, it's not conscious. Most leaders would tell you that they're comfortable being their own boss, in charge of their time. Behind closed doors, many of them have told me something different. And that's because conflict, being misunderstood, and being vilified are pretty crummy. Most folks want to be liked. They want to be valued and appreciated for the effort they've put in. Your greatest gift to the planet is to be fully, completely, and unapologetically who you are. Doing that may come with some pretty harsh consequences ... which is why most leaders are willing to sell out. The thing that isn't always self-evident about compromising your values and beliefs is that every night you're stuck with you. You have to look at yourself in the mirror. You are the only one who understands the choices you've made—right, wrong, or indifferent. When the day is done, the truth always meets you in the quiet. It asks whether you stood in integrity or traded pieces of yourself to keep the peace. Leadership requires decisions that don’t win applause. It often asks you to hold your ground when others want you to bend. Living aligned with who you are may cost you approval or relationships. Yet, it will never cost you your soul. ACTION: The Upside Challenge for the week is to name a decision you’ve been avoiding because it feels risky or uncomfortable. It could be ending a partnership that no longer serves your vision, raising the standards for a client, or closing a door that keeps you from your calling. Take one bold, aligned action this week that honors your integrity and the leader you were created to be.
By Lisa Marie Platske
•
January 26, 2026
"Many persons have a wrong idea of what constitutes true happiness. It is not attained through self-gratification but through fidelity to a worthy purpose." ~ Helen Keller Purpose. The dictionary definition is, " the reason for which something is done or created or for which something exists. " You were put on the planet for a reason ... a purpose. And, part of the joy of the journey is to be in the discovery and fulfillment of that divine purpose . Perhaps that's why Helen Keller said what she said. Too often, folks get sidetracked by fame and fortune, or comfort and easy. While they each have their allure, they will never bring you happiness. True happiness comes from meaning. Over the decades, there have been countless subjects and research projects on the topic of happiness. The results of all of them have pointed back to this truth. When I think about the leaders that I've had the privilege of working with, the ones that were the happiest weren't the ones that had situations that were easy. Actually, life came down pretty hard on some of them and they were in peril. While they came to me seeking answers about how to right the ship, the journey rarely involved signing a multi-million dollar deal that got them to happiness island. It was the ability to peel away each layer of their circumstances and see it through the lens of their divine mission and purpose. ACTION: The Upside Challenge for the week is to notice where your influence thrive. At times, we can lose sight of what truly matters. So today, observe the work, conversations, and moments where you naturally make a difference. Do more of those things, even in small ways. Your purpose is revealed in the places where your leadership produces impact and meaning.
By Lisa Marie Platske
•
January 19, 2026
Choice. Direction. Commitment. Consistent Action. Rinse and repeat. If you do this, a lot can change in a year. There was a season where most folks in my industry started cutting back—and I did the opposite. I doubled down on the number of hours I was investing in my business. I created new programming for my live events, and I hired 4 new people. At the time, I also chose to invest in myself and upped my personal commitment to excellence in every area of my life, getting up early and doing the work physically, mentally, intellectually, spiritually, financially, relationally, and creatively. My business expanded, my relationships grew stronger, and at the time, I released 18 pounds. See, most people are more committed to fixing what isn’t working that they can’t see what is working. They stop being grateful for what's right in front of them . They stop being able to see the miracles that are happening in front of their eyes. I recently had a private leadership retreat day with a guy who said, "If miracles were happening in my life, I'd certainly see them." He said it with conviction, bravado, and a tiny bit of arrogance. I called him on it and pointed out three things that were miracles in the making that had just happened in his life. When you focus solely on the problem, you always lose. Over the past year, when people were wondering what they were going to do over the weekend, I was thinking about this moment. Right here and right now. Today, I’m mapping out what’s going to happen over the next 12 – 24 months in my business—all while staying rooted in the here and now. Commit to excellence and your life will change. You will turn possibilities into realities. I’m a living proof. ACTION: The Upside Challenge for the week is to look at where you’ve been relying on experience instead of intention. Leaders sometimes can easily coast on what’s worked before, forgetting that excellence requires evolution. Identify one area where you’ve been leading on autopilot. It could be a system, relationship, or habit that could be sharper, more aligned, or more alive. Then refine it. Because you’re committed to mastery.
By Lisa Marie Platske
•
February 9, 2026
“You can’t quit your job to open a business. You don’t even know anything about business.” I get it. Taking a leap of faith doesn’t make sense. That’s why it’s called faith. So I took the leap of faith anyway. “That’s not the way we do that here.” I understand. And I created a new way of doing business that is more effective—and fun! “Why must you be such a troublemaker?” I don’t know what you mean. I get there are rules within the system—and I chose to create a new system. “That’s not possible.” Sure it is. I just did it. “You’re being reckless. You have responsibilities.” It depends on how you look at it. I see unlimited possibilities. These are real-life conversations I've had with folks in different seasons of my life. See, the rewards of courageous leadership are immense. Questioning 'what if...' to create 'what is' has been my journey. And it’s probably yours, too. You can’t live out your mission by playing by the rules of a broken world. Don’t let the “we’ve always done it this way” paradigm get in the way of making a positive difference on the planet. Remember, there’s always a way. ACTION: The Upside Challenge for the week is to stop letting “we’ve always done it this way” slow your impact. Take a process, workflow, or system that isn’t serving your mission and start redesigning it. Remember, there’s always a way to make a bigger difference and it starts with your decision to do things differently.
By Lisa Marie Platske
•
February 2, 2026
You have been hard-wired for greatness so stop trying so hard to be something other than who you are. I see it all the time. Folks who tie themselves into knots, seeking the approval of others. Oh, it's not conscious. Most leaders would tell you that they're comfortable being their own boss, in charge of their time. Behind closed doors, many of them have told me something different. And that's because conflict, being misunderstood, and being vilified are pretty crummy. Most folks want to be liked. They want to be valued and appreciated for the effort they've put in. Your greatest gift to the planet is to be fully, completely, and unapologetically who you are. Doing that may come with some pretty harsh consequences ... which is why most leaders are willing to sell out. The thing that isn't always self-evident about compromising your values and beliefs is that every night you're stuck with you. You have to look at yourself in the mirror. You are the only one who understands the choices you've made—right, wrong, or indifferent. When the day is done, the truth always meets you in the quiet. It asks whether you stood in integrity or traded pieces of yourself to keep the peace. Leadership requires decisions that don’t win applause. It often asks you to hold your ground when others want you to bend. Living aligned with who you are may cost you approval or relationships. Yet, it will never cost you your soul. ACTION: The Upside Challenge for the week is to name a decision you’ve been avoiding because it feels risky or uncomfortable. It could be ending a partnership that no longer serves your vision, raising the standards for a client, or closing a door that keeps you from your calling. Take one bold, aligned action this week that honors your integrity and the leader you were created to be.
By Lisa Marie Platske
•
January 26, 2026
"Many persons have a wrong idea of what constitutes true happiness. It is not attained through self-gratification but through fidelity to a worthy purpose." ~ Helen Keller Purpose. The dictionary definition is, " the reason for which something is done or created or for which something exists. " You were put on the planet for a reason ... a purpose. And, part of the joy of the journey is to be in the discovery and fulfillment of that divine purpose . Perhaps that's why Helen Keller said what she said. Too often, folks get sidetracked by fame and fortune, or comfort and easy. While they each have their allure, they will never bring you happiness. True happiness comes from meaning. Over the decades, there have been countless subjects and research projects on the topic of happiness. The results of all of them have pointed back to this truth. When I think about the leaders that I've had the privilege of working with, the ones that were the happiest weren't the ones that had situations that were easy. Actually, life came down pretty hard on some of them and they were in peril. While they came to me seeking answers about how to right the ship, the journey rarely involved signing a multi-million dollar deal that got them to happiness island. It was the ability to peel away each layer of their circumstances and see it through the lens of their divine mission and purpose. ACTION: The Upside Challenge for the week is to notice where your influence thrive. At times, we can lose sight of what truly matters. So today, observe the work, conversations, and moments where you naturally make a difference. Do more of those things, even in small ways. Your purpose is revealed in the places where your leadership produces impact and meaning.
By Lisa Marie Platske
•
January 19, 2026
Choice. Direction. Commitment. Consistent Action. Rinse and repeat. If you do this, a lot can change in a year. There was a season where most folks in my industry started cutting back—and I did the opposite. I doubled down on the number of hours I was investing in my business. I created new programming for my live events, and I hired 4 new people. At the time, I also chose to invest in myself and upped my personal commitment to excellence in every area of my life, getting up early and doing the work physically, mentally, intellectually, spiritually, financially, relationally, and creatively. My business expanded, my relationships grew stronger, and at the time, I released 18 pounds. See, most people are more committed to fixing what isn’t working that they can’t see what is working. They stop being grateful for what's right in front of them . They stop being able to see the miracles that are happening in front of their eyes. I recently had a private leadership retreat day with a guy who said, "If miracles were happening in my life, I'd certainly see them." He said it with conviction, bravado, and a tiny bit of arrogance. I called him on it and pointed out three things that were miracles in the making that had just happened in his life. When you focus solely on the problem, you always lose. Over the past year, when people were wondering what they were going to do over the weekend, I was thinking about this moment. Right here and right now. Today, I’m mapping out what’s going to happen over the next 12 – 24 months in my business—all while staying rooted in the here and now. Commit to excellence and your life will change. You will turn possibilities into realities. I’m a living proof. ACTION: The Upside Challenge for the week is to look at where you’ve been relying on experience instead of intention. Leaders sometimes can easily coast on what’s worked before, forgetting that excellence requires evolution. Identify one area where you’ve been leading on autopilot. It could be a system, relationship, or habit that could be sharper, more aligned, or more alive. Then refine it. Because you’re committed to mastery.
