Why Being Innovative Gets You What You Want

Lisa Marie Platske • August 12, 2013

 

If you’ve been connected to me for a long time, you know that one of my favorite sayings is, “Life is change. Growth is optional. Choose wisely. Lead Upside.”


Every new invention was at one time looked upon as “crazy” or “not possible”.


From home computers to space exploration, the people who have a wild idea and get behind it even when everyone else isn’t able to see the possibilities are innovative leaders.


Because I’m not always the most tech savvy person in a group, I actively seek to be connected with people who embody this strength.


As you know (or at least I hope you know), I recently held my 1st official Leadership Success Summit – INTENSIVE: Clarity, Connections, and Cash event LIVE in Miami. This event was a deep-dive into all of my work on positioning yourself as an expert and getting the recognition you deserve.


In my planning, I began thinking about people who are creators, innovators, and leaders in new areas, and I immediately thought about my friend Mary Barnett.


Mary has been in the Promotional Marketing business for 24 years. Seven years ago, she started seeing trends in mobile space and knew this was the wave of the future.


In 2008 she brought a mobile concept to Kawasaki, and in the summer of 2009 produced a nationwide campaign that drove over 93,000 new customers to their 1500 dealerships. With a happy client and an Innovation Award, Mary knew mobile marketing work for other businesses that need to drive traffic into their stores, restaurants and appointment based services.


She formed “Brilliant Mobile”, and started helping business-owners attract and capture customers and reward their loyalty with mobile campaigns that drove them back to their store or mobile website to buy their product. Working with large customers like AM/PM C-stores/Gas station hybrids, as well as small regional companies and franchise owners, she works with clients to increase communication effectiveness and brand loyalty by providing clients with their own QR Dashboard to create and track QR codes, as well as producing custom Mobile Websites and iPhone/Android Apps to engage her clients’ target customers.


Now known as Mobile Mary, she’s sponsored my Leadership Success Summit and offered advice on technology to participants. She speaks about emerging marketing trends and technology, and has a weekly radio show – “BrilliantRadio”. If you text to the number 69302, you’ll get friendly text reminders about the show, as well as for a chance to win some Mobile Love each week.


I share Mary’s story because she’s a great example of someone who took a risk. 99% of the time what you want — your big picture — lies outside your comfort zone. And, to get there you’ve got to make yourself a little uncomfortable and position yourself in new ways.


I work with clients who are tired of working incredibly hard for too little reward. Whether you like it or not, you’ve got to be seen and heard for what you do well in order to be recognized and rewarded.


ACTION: So the Upside Challenge this week, is are you innovative? If so, where? And, where do you need to step out, step up, and shine some light on what you do?


Life is change. Growth is optional. Choose wisely. Lead Upside.

By Lisa Marie Platske April 13, 2026
Are you thinking of how your choices today are affecting future generations? As someone who doesn't have kids, this used to rarely be on my radar. Yet your choice to bring to life the work that you're called to do will impact the future of your lineage—and folks you've never met. What story will you create based on the choices you make today? See, you create your legacy with the choices that you make right now. The long-lasting impact of your actions can leave behind creations that are innovative and impactful. Take for example the 13-year-old kid who decided to leave a happy note in every bag at the grocery store, just to create a little more cheer in the world. That's legacy. Or what about the kid who practiced free throws every night after school for 3 hours—and then went on to lead his team to the championship in his senior year in college. That's legacy. I remember a few years ago, I hired someone to organize the SOPs and processes for my company. At the time, it felt like a lot of extra work and I wondered if it was worth it. Years later, that choice made everything flow smoother, less rushed, and allowed me and my team to focus on the work we were truly called to do. That’s legacy. Leadership is, as much about what you do in the here and now as it is about legacy for future generations to come. Every one of these moments, big or small, ripples far beyond what you can see today. Each day, each decision plants seeds for generations we may never meet. Tend them with care, with intention, and with faith, trusting that what you do today becomes the foundation for what is possible tomorrow. ACTION: The Upside Challenge for the week is to build for someone you will never meet. Choose one action this week that will not benefit you immediately. It could be documenting a process so someone else can lead more easily. Or speaking encouragement that strengthens someone’s confidence long after the moment passes. Or making a decision that protects the future even when the present would prefer convenience. As you do it, hold this prayer quietly, “May this serve beyond me.” Release the outcome. This is leadership that thinks generationally.
By Lisa Marie Platske April 6, 2026
Divine obedience. I can't say for most of my life I understood what it meant. To be in the listening to where God wants me to be requires choosing to have enough time and space to listen. Yet I've always been rewarded by doing things quickly. Time and space seemed unnecessary. Or they were needed for folks who didn't learn or pick something up as fast as I did. When I type that now, I almost cringe. "Be still—and know that I am God." It is in the stillness, the soft whisper, that I often get to meet God. And that was elusive for big chunks of time in my life. I'd be running from one event to the next ... running from one opportunity and experience, and often get there out of breath, only to head out again on what I told myself was the next adventure. Rarely did I ever stop and consider where God wanted to lead me. Rarely did my leadership include Him. Rarely did I end up someplace refreshed and renewed—and at peace. Looking back, I can see the patterns that ran my life, and how far away from divine obedience they were. Yet that's what free will is about. The ability to choose. With intention. When you listen to the world's ways, you'll always end up depleted because you're never doing enough. Divine obedience has you listen, and carve out a path of peace and ease. That doesn't mean everything will go your way. Far from it. It does mean that you get to walk every moment stress-free. Even when it looks like everything around you is crashing down. I've lived through fires, floods, and tornados ... and walked away unscathed. I'm not sure the odds of doing this are even possible, let alone probable. Yet here I am. In the midst of the storm, and there will always be a storm, your leadership will ensure you walk on water or drown. With divine obedience, the former is a guarantee. And I gotta tell you that writing all of this out feels scary. For decades, I've been celebrated for my left-brain business mind ... the part of me that doesn't let emotion or things like faith get in the way of building a business with a sound strategy, processes, and standard operating procedures. I can—and have—helped scale hundreds of businesses to reach the elusive 7-figure mark in business, and I still do that in my work today. Yet, today I don't do it without taking everything to prayer. You may have met me when that wasn't how I operated, and my current business model doesn't work for you. And I get that. I just can no longer pretend that I'm somebody that I'm not. I take a fierce stand for my clients and their success—and for me, that involves taking every problem and challenge they face to God first. Together, we create a solution that is designed for the betterment of mankind —and includes everyone in their life. Again, I don't love talking about this. And, it's my Truth. So, how often do you stop and listen to where God is trying to lead you? ACTION: The Upside Challenge for the week is to create space before you create movement. Choose one moment each day where you would normally push ahead. And instead of doing, stop. Sit in stillness for three minutes and invite God into the moment. Ask, “What is mine to do right now?” Wait. Take only the next faithful step you sense. This is divine obedience practiced daily. Calm leadership that walks on water.
By Lisa Marie Platske March 30, 2026
I wonder how much time I've spent trying to figure out how I'm going to get something to work. I wonder how many hours I've tried to get something "right" or figure out how I'm going to do something. I wonder how many minutes I've belabored what it would take to get what I wanted—and how it was going to happen. And it's not just me. Everyone wants to know "the how" of something coming together. That's part of the danger of spending too much time in the thinking mind. It wants answers. Yet the mind-brain was designed to keep humans safe. That's why there is a fight-or-flight mechanism wired inside each one of us. Over time, man began relying on the thinking mind for more than God ever envisioned. When I have a pressing problem, I used to believe I could think my way out of it, seeking the "right" way forward. Now, I take it to prayer, trusting that there's probably something I can't see on my own that will lead to a solution with greater ease than I can see on my own. Doing the heavy lifting myself is something I was accustomed to doing. I can hustle and grind, and muscle and might my way through just about anything. When others would give up, I'd still be standing because of my inner resolve to win. Yet choosing to live and run my business this way led to greater struggles, heartache, and feeling overburdened than asking God to lead ever did. This doesn't mean I get to abdicate responsibility and just surrender to whatever comes my way. Walking with intention requires personal responsibility. The how isn't any of my business as long as I stay the course, listening to where God's leading me. And the same is true for you, too. Most problems require stillness, presence, and an invocation of the answer that you can't see on your own. ACTION: The Upside Challenge for the week is to choose one thing you have been carrying in your head. Before you do something with it, pause and invite God into the moment. Then set a 15-minute timer and take one clear, practical action that is already in front of you. Stay present with the work until the timer ends. When the time is up, stop and release the rest back to God. This is how trust becomes embodied leadership, one intentional step at a time.
By Lisa Marie Platske March 23, 2026
In a world that is designed for you to have a plan and map out your every move, living moment-by-moment can be challenging. You will likely be met with judgment by the folks around you, feeling you move too slow or are a bit directionless. Yet the only way to experience peace is in this moment. It doesn't happen when you focus on your past. And it doesn't live in your future, either. Years ago, I had someone who was well-known in the world of transformational leadership reach out to me, asking if she could hire me. When I asked her what she wanted to work on, she shared that she wanted me to teach her how to be present. Huh? I didn't understand what she was asking or why it was an issue. And at the time, I couldn't figure out how to put together a package or offering on something that felt so natural to me. Over the years, I've discovered that presence is elusive for most folks. They don't understand its power or grasp how to attain it, and live in the here and now. Perhaps that's the reason Eckhart Tolle's book The Power of Now has sold millions of copies. When presence eludes you, you run back and forth chasing moments you once lived in the past—or spending time wishing for tomorrow to get here. The blessing of living in this moment means you get to see all of the gifts that are in your life right now. ~ The people you love ~ The places you enjoy ~ The experiences you cultivate When you run around comparing what was or what you think will be to this moment, you miss out on the gift of life that God has given you. And when you lead from this place, it's hard for others to want to follow you. Leadership requires a commitment to the here and now. And the best leaders are present to the wonder of life, living One Moment At A Time. ACTION: The Upside Challenge for the week is to practice leading from presence rather than a plan. When something interrupts your schedule or pulls you off your agenda, pause and stay in the moment instead of rushing ahead or reacting. Give your full attention to what is right in front of you and allow peace to guide your response. Trust that honoring the present moment is an act of faith, clarity, and leadership, and that what truly matters will unfold one moment at a time.
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By Lisa Marie Platske April 13, 2026
Are you thinking of how your choices today are affecting future generations? As someone who doesn't have kids, this used to rarely be on my radar. Yet your choice to bring to life the work that you're called to do will impact the future of your lineage—and folks you've never met. What story will you create based on the choices you make today? See, you create your legacy with the choices that you make right now. The long-lasting impact of your actions can leave behind creations that are innovative and impactful. Take for example the 13-year-old kid who decided to leave a happy note in every bag at the grocery store, just to create a little more cheer in the world. That's legacy. Or what about the kid who practiced free throws every night after school for 3 hours—and then went on to lead his team to the championship in his senior year in college. That's legacy. I remember a few years ago, I hired someone to organize the SOPs and processes for my company. At the time, it felt like a lot of extra work and I wondered if it was worth it. Years later, that choice made everything flow smoother, less rushed, and allowed me and my team to focus on the work we were truly called to do. That’s legacy. Leadership is, as much about what you do in the here and now as it is about legacy for future generations to come. Every one of these moments, big or small, ripples far beyond what you can see today. Each day, each decision plants seeds for generations we may never meet. Tend them with care, with intention, and with faith, trusting that what you do today becomes the foundation for what is possible tomorrow. ACTION: The Upside Challenge for the week is to build for someone you will never meet. Choose one action this week that will not benefit you immediately. It could be documenting a process so someone else can lead more easily. Or speaking encouragement that strengthens someone’s confidence long after the moment passes. Or making a decision that protects the future even when the present would prefer convenience. As you do it, hold this prayer quietly, “May this serve beyond me.” Release the outcome. This is leadership that thinks generationally.
By Lisa Marie Platske April 6, 2026
Divine obedience. I can't say for most of my life I understood what it meant. To be in the listening to where God wants me to be requires choosing to have enough time and space to listen. Yet I've always been rewarded by doing things quickly. Time and space seemed unnecessary. Or they were needed for folks who didn't learn or pick something up as fast as I did. When I type that now, I almost cringe. "Be still—and know that I am God." It is in the stillness, the soft whisper, that I often get to meet God. And that was elusive for big chunks of time in my life. I'd be running from one event to the next ... running from one opportunity and experience, and often get there out of breath, only to head out again on what I told myself was the next adventure. Rarely did I ever stop and consider where God wanted to lead me. Rarely did my leadership include Him. Rarely did I end up someplace refreshed and renewed—and at peace. Looking back, I can see the patterns that ran my life, and how far away from divine obedience they were. Yet that's what free will is about. The ability to choose. With intention. When you listen to the world's ways, you'll always end up depleted because you're never doing enough. Divine obedience has you listen, and carve out a path of peace and ease. That doesn't mean everything will go your way. Far from it. It does mean that you get to walk every moment stress-free. Even when it looks like everything around you is crashing down. I've lived through fires, floods, and tornados ... and walked away unscathed. I'm not sure the odds of doing this are even possible, let alone probable. Yet here I am. In the midst of the storm, and there will always be a storm, your leadership will ensure you walk on water or drown. With divine obedience, the former is a guarantee. And I gotta tell you that writing all of this out feels scary. For decades, I've been celebrated for my left-brain business mind ... the part of me that doesn't let emotion or things like faith get in the way of building a business with a sound strategy, processes, and standard operating procedures. I can—and have—helped scale hundreds of businesses to reach the elusive 7-figure mark in business, and I still do that in my work today. Yet, today I don't do it without taking everything to prayer. You may have met me when that wasn't how I operated, and my current business model doesn't work for you. And I get that. I just can no longer pretend that I'm somebody that I'm not. I take a fierce stand for my clients and their success—and for me, that involves taking every problem and challenge they face to God first. Together, we create a solution that is designed for the betterment of mankind —and includes everyone in their life. Again, I don't love talking about this. And, it's my Truth. So, how often do you stop and listen to where God is trying to lead you? ACTION: The Upside Challenge for the week is to create space before you create movement. Choose one moment each day where you would normally push ahead. And instead of doing, stop. Sit in stillness for three minutes and invite God into the moment. Ask, “What is mine to do right now?” Wait. Take only the next faithful step you sense. This is divine obedience practiced daily. Calm leadership that walks on water.
By Lisa Marie Platske March 30, 2026
I wonder how much time I've spent trying to figure out how I'm going to get something to work. I wonder how many hours I've tried to get something "right" or figure out how I'm going to do something. I wonder how many minutes I've belabored what it would take to get what I wanted—and how it was going to happen. And it's not just me. Everyone wants to know "the how" of something coming together. That's part of the danger of spending too much time in the thinking mind. It wants answers. Yet the mind-brain was designed to keep humans safe. That's why there is a fight-or-flight mechanism wired inside each one of us. Over time, man began relying on the thinking mind for more than God ever envisioned. When I have a pressing problem, I used to believe I could think my way out of it, seeking the "right" way forward. Now, I take it to prayer, trusting that there's probably something I can't see on my own that will lead to a solution with greater ease than I can see on my own. Doing the heavy lifting myself is something I was accustomed to doing. I can hustle and grind, and muscle and might my way through just about anything. When others would give up, I'd still be standing because of my inner resolve to win. Yet choosing to live and run my business this way led to greater struggles, heartache, and feeling overburdened than asking God to lead ever did. This doesn't mean I get to abdicate responsibility and just surrender to whatever comes my way. Walking with intention requires personal responsibility. The how isn't any of my business as long as I stay the course, listening to where God's leading me. And the same is true for you, too. Most problems require stillness, presence, and an invocation of the answer that you can't see on your own. ACTION: The Upside Challenge for the week is to choose one thing you have been carrying in your head. Before you do something with it, pause and invite God into the moment. Then set a 15-minute timer and take one clear, practical action that is already in front of you. Stay present with the work until the timer ends. When the time is up, stop and release the rest back to God. This is how trust becomes embodied leadership, one intentional step at a time.
By Lisa Marie Platske March 23, 2026
In a world that is designed for you to have a plan and map out your every move, living moment-by-moment can be challenging. You will likely be met with judgment by the folks around you, feeling you move too slow or are a bit directionless. Yet the only way to experience peace is in this moment. It doesn't happen when you focus on your past. And it doesn't live in your future, either. Years ago, I had someone who was well-known in the world of transformational leadership reach out to me, asking if she could hire me. When I asked her what she wanted to work on, she shared that she wanted me to teach her how to be present. Huh? I didn't understand what she was asking or why it was an issue. And at the time, I couldn't figure out how to put together a package or offering on something that felt so natural to me. Over the years, I've discovered that presence is elusive for most folks. They don't understand its power or grasp how to attain it, and live in the here and now. Perhaps that's the reason Eckhart Tolle's book The Power of Now has sold millions of copies. When presence eludes you, you run back and forth chasing moments you once lived in the past—or spending time wishing for tomorrow to get here. The blessing of living in this moment means you get to see all of the gifts that are in your life right now. ~ The people you love ~ The places you enjoy ~ The experiences you cultivate When you run around comparing what was or what you think will be to this moment, you miss out on the gift of life that God has given you. And when you lead from this place, it's hard for others to want to follow you. Leadership requires a commitment to the here and now. And the best leaders are present to the wonder of life, living One Moment At A Time. ACTION: The Upside Challenge for the week is to practice leading from presence rather than a plan. When something interrupts your schedule or pulls you off your agenda, pause and stay in the moment instead of rushing ahead or reacting. Give your full attention to what is right in front of you and allow peace to guide your response. Trust that honoring the present moment is an act of faith, clarity, and leadership, and that what truly matters will unfold one moment at a time.
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