Why You Need to Understand the Value of Investing in Yourself
LisaMarie • November 18, 2019
In June of 2010, I had three days that changed everything for me in my business.
I started my business in 2005 – and had some big wins. National recognition for my leadership, my 1st book was published, and large contracts.
In 2010, I was feeling completely overwhelmed and thought, “This is not what I signed up for.”
And then I was invited to a live event.
And when I looked at the invitation, while it sounded interesting, my first thought was, “How can I step away from my business for 3+ days? This is crazy.”
Now, what was really crazy is that I had hosted my 1st event in 2008 – and yet, I couldn’t justify attending an event!
I wasn’t doing any business travel at the time and I was suffocating in my office.
Sure, I went to networking events and was active in my local Chamber of Commerce, but there was no extension of learning outside my small circle.
When I read about this event, I knew in my soul I had to go.
In three days, it changed everything for me, my business, and dare I say, my life.
At that point, I had been struggling alone, trying to figure everything out by myself.
What I loved about my business was how it gave me the freedom, fun and flexibility to work anywhere I wanted.
Yet, I didn’t work anywhere else. Everything I did was within the small bubble of my creation.
I had cultivated some amazing contacts, yet I didn’t deepen those connections.
After putting myself out there at the event, I met people who were doing business in new ways that excited me.
The ideas they shared led directly to changes that I still implement in my business today.
From those connections, my business began growing and expanding – and so did my love of live events.
I signed up for various programs, investing in my personal growth and development, not just the growth and development of my business.
From those years of investing in programs and events, I have met speakers, sponsors future partners and many, many connections that are still alive and well today.
This is why at my annual Design Your Destiny Live event you’ll see people who I’ve met over a decade ago.
I can’t even describe the joy that comes from expanding your perspective by meeting people at live events.
Whether you own a business or not, if you’re working without getting out and actually meeting new people, you’re missing out.
In 2020, Design Your Destiny Live, formerly the Leadership Success Summit (the name change came from a connection from a live event!), turns 12. 12. I can hardly believe it.
At the event, I get to celebrate the superstars of my community and shine light on what other people who are making a massive difference in the world are doing.
My vision is to create a world where everyone wins.
This is possible with what happens at Design Your Destiny Live.
So, I encourage you to sign up for a live event.
Come to Design Your Destiny Live.
When you get out to live events, there’s learning, inspiration, and connection.
Your next partner could be in the room.
If you’re sitting there thinking, “I can’t travel. I’ve got young kids” or “I can’t take that much time out of my work week.” or “I can’t afford it”, you need to realize there’s always a way to do what you want most.
Last year, I had someone tell me all three of those reasons why she couldn’t attend – and 3 months later she found a way to take a vacation because she was burned out.
Had she come to Design Your Destiny Live she would have saved herself the trouble of burning out by refueling and getting tools to stay healthy – and make more money.
I hope you join me.
Remember, the world needs you and your brilliance.
Action:
The Upside Challenge of the week is to assess whether you need to develop and expand your circle.
What contacts, connections, partnerships, people, or growth opportunities do you need in your life and business?
Sign up for a live event, whether it’s Design Your Destiny Live or another.
Make the investment in yourself. The world needs you and your brilliance.
By Lisa Marie Platske
•
March 2, 2026
Sometimes you have an idea of how you believe something should be. Your idea, however, is much grander than reality. Because you don't want to give up on the grandness of that vision, you start to twist yourself into a pretzel—and do things that aren't really you to see if you can make what you want come to life. People do this with relationships, their career or business path, and their God-given mission. Looking at something and accepting it for what it is takes massive amounts of courage. In a world that will give you a free pass if you make excuses for your behavior rather than encouraging you to look in the mirror, I see this path more times than I'd ever thought I would. Someone recently asked me why most folks find accountability inherently difficult. He was looking for someone to hold him accountable, and realized that no one in his friend circle had the strength or capacity to do it. After a long pause, I shared with him that if someone were to hold you accountable for your behavior, they'd have to look at and acknowledge their own shortcoming and missteps. It's just easier to ignore what you're doing, so they don't have to look at what they're doing. Long ago, I made a pact with myself that I wanted people in my life who were committed to honest, transparent dialogue. Over the past several decades, this has served me well—even when it hasn't been comfortable. I'm not looking for a free pass. Leadership is challenging, sometimes messy, and always uncomfortable. Most folks just aren't interested in signing up for something that doesn't have them feel good 24x7. When I got clear on the 7 Pillars of God-Centered Leadership, it was like something shifted in me. I got that when I walked this path and took this journey, I didn't need to twist myself into a pretzel or spend time worrying about what other people thought about me. As long as my heart is right with God, leadership is about His way, not mine. ACTION: The Upside Challenge for the week is to write down the qualities that would earn someone the right to speak into your life. Focus on who they are and not what they do. Choose qualities anchored in truth, integrity, humility, and alignment with your Divine mission. Then pause and look at your list honestly. Let your life rise to meet what you say you value.
By Lisa Marie Platske
•
February 23, 2026
You can believe the best or worst about people. It’s less lonely to believe the best in them, yet that's really hard to do, especially when you've been burned over and over. When I think about leadership as a whole, this is one of the hardest elements to master because people are human. ~ They're going to get stuff wrong. ~ They're going to say things you don't like. ~ They're going to hurt your feelings, even if you don't want to admit it. At some point, most folks give up trying or at least caring. It's often easier to numb or ignore than to deal with a disappointment. Yet numbing or ignoring doesn't change the body's reaction internally to the situation. To get to a place where you are able to believe the best in folks takes work. There is no leadership pill or shortcut. At least not one that I've ever found. One of the biggest flexes is being able to hold space for someone when they've wronged you. I remember years ago reading an article about Richard Branson, and one of his employees who had stolen from him. Branson told the manager to speak to him—and give him a second chance. A second chance?!? Are you kidding me?!? That's a break in integrity and grounds for removal in any industry. Reading this had me wonder what Branson knew about leadership that at the time I didn't. To take it a step further, my curiosity increased and I wondered what would happen if I did something like this in my own life. It felt awkward to try this idea on as I had long-rooted beliefs that certain behaviors were vehemently wrong—and should be punished. Was it possible that leadership required unconditional love? Now, this didn't mean being a doormat and letting someone walk all over you. Anyone who knows me understands that's never gonna happen. Yet this new perspective, this new lens, had me curious about what would happen if I led from that place. Over the years, I can say it hasn't been the easiest thing to do—and it's been the most rewarding. I still have folks come back to me who wronged me telling me how much they respect the way I handled the situation. My greatest desire for folks is that they lead their lives in a way that honors the core of their being—their divine mission and purpose. And it's really hard to do that when you're steeped in judgment, blame, or shame-inducing behaviors. Love is the answer, regardless of the question. Because you can choose to believe the worst in people. Or you can choose to see the best in people. It's always your choice. ACTION: The Upside Challenge for the week is to choose one person who has disappointed or frustrated you. Take one step from your highest self that keeps your heart open. Speak with calm. Acknowledge something they did right. And release the story you’ve been holding. Lead from love today.
By Lisa Marie Platske
•
February 16, 2026
Life’s little synchronicities. Have you noticed them? Something happens that was too meaningful to be a coincidence. ~ Meeting that person. ~ Getting that call. ~ Having the impossible become possible?!? Perhaps you’re thinking about someone, and then they call. How does that happen?!? Or, you get a bill, and you've got no idea how you’re going to pay it. And then, poof! ... the exact amount of money you need just shows up. I’ve experienced countless events like these throughout my life. And while some people believe they are random, I understand in the depth of my being that these experiences are signs from the Holy Spirit to get my attention or answer a prayer. When you are in co-creation with all of Life, you get messages to confirm you’re on the right path. When I’m in ease and grace, greater wealth, opportunities, and relationships flow into my life. It’s magical. However, you have to be open to notice the signs in the first place. Every synchronicity carries wisdom for the journey. When you lean into the whispers of the Holy Spirit, life opens in ways you couldn’t script on your own. Stay open. Stay expectant. What you’ve been seeking may already be moving towards you in ways you can’t yet see. ACTION: The Upside Challenge for the week is to stay on the lookout for meaningful synchronicities throughout your days. Each time one happens, jot it down so you don’t forget. At the end of the week sit with your list and speak your gratitude aloud for every moment that aligned for you.
By Lisa Marie Platske
•
February 9, 2026
“You can’t quit your job to open a business. You don’t even know anything about business.” I get it. Taking a leap of faith doesn’t make sense. That’s why it’s called faith. So I took the leap of faith anyway. “That’s not the way we do that here.” I understand. And I created a new way of doing business that is more effective—and fun! “Why must you be such a troublemaker?” I don’t know what you mean. I get there are rules within the system—and I chose to create a new system. “That’s not possible.” Sure it is. I just did it. “You’re being reckless. You have responsibilities.” It depends on how you look at it. I see unlimited possibilities. These are real-life conversations I've had with folks in different seasons of my life. See, the rewards of courageous leadership are immense. Questioning 'what if...' to create 'what is' has been my journey. And it’s probably yours, too. You can’t live out your mission by playing by the rules of a broken world. Don’t let the “we’ve always done it this way” paradigm get in the way of making a positive difference on the planet. Remember, there’s always a way. ACTION: The Upside Challenge for the week is to stop letting “we’ve always done it this way” slow your impact. Take a process, workflow, or system that isn’t serving your mission and start redesigning it. Remember, there’s always a way to make a bigger difference and it starts with your decision to do things differently.
By Lisa Marie Platske
•
March 2, 2026
Sometimes you have an idea of how you believe something should be. Your idea, however, is much grander than reality. Because you don't want to give up on the grandness of that vision, you start to twist yourself into a pretzel—and do things that aren't really you to see if you can make what you want come to life. People do this with relationships, their career or business path, and their God-given mission. Looking at something and accepting it for what it is takes massive amounts of courage. In a world that will give you a free pass if you make excuses for your behavior rather than encouraging you to look in the mirror, I see this path more times than I'd ever thought I would. Someone recently asked me why most folks find accountability inherently difficult. He was looking for someone to hold him accountable, and realized that no one in his friend circle had the strength or capacity to do it. After a long pause, I shared with him that if someone were to hold you accountable for your behavior, they'd have to look at and acknowledge their own shortcoming and missteps. It's just easier to ignore what you're doing, so they don't have to look at what they're doing. Long ago, I made a pact with myself that I wanted people in my life who were committed to honest, transparent dialogue. Over the past several decades, this has served me well—even when it hasn't been comfortable. I'm not looking for a free pass. Leadership is challenging, sometimes messy, and always uncomfortable. Most folks just aren't interested in signing up for something that doesn't have them feel good 24x7. When I got clear on the 7 Pillars of God-Centered Leadership, it was like something shifted in me. I got that when I walked this path and took this journey, I didn't need to twist myself into a pretzel or spend time worrying about what other people thought about me. As long as my heart is right with God, leadership is about His way, not mine. ACTION: The Upside Challenge for the week is to write down the qualities that would earn someone the right to speak into your life. Focus on who they are and not what they do. Choose qualities anchored in truth, integrity, humility, and alignment with your Divine mission. Then pause and look at your list honestly. Let your life rise to meet what you say you value.
By Lisa Marie Platske
•
February 23, 2026
You can believe the best or worst about people. It’s less lonely to believe the best in them, yet that's really hard to do, especially when you've been burned over and over. When I think about leadership as a whole, this is one of the hardest elements to master because people are human. ~ They're going to get stuff wrong. ~ They're going to say things you don't like. ~ They're going to hurt your feelings, even if you don't want to admit it. At some point, most folks give up trying or at least caring. It's often easier to numb or ignore than to deal with a disappointment. Yet numbing or ignoring doesn't change the body's reaction internally to the situation. To get to a place where you are able to believe the best in folks takes work. There is no leadership pill or shortcut. At least not one that I've ever found. One of the biggest flexes is being able to hold space for someone when they've wronged you. I remember years ago reading an article about Richard Branson, and one of his employees who had stolen from him. Branson told the manager to speak to him—and give him a second chance. A second chance?!? Are you kidding me?!? That's a break in integrity and grounds for removal in any industry. Reading this had me wonder what Branson knew about leadership that at the time I didn't. To take it a step further, my curiosity increased and I wondered what would happen if I did something like this in my own life. It felt awkward to try this idea on as I had long-rooted beliefs that certain behaviors were vehemently wrong—and should be punished. Was it possible that leadership required unconditional love? Now, this didn't mean being a doormat and letting someone walk all over you. Anyone who knows me understands that's never gonna happen. Yet this new perspective, this new lens, had me curious about what would happen if I led from that place. Over the years, I can say it hasn't been the easiest thing to do—and it's been the most rewarding. I still have folks come back to me who wronged me telling me how much they respect the way I handled the situation. My greatest desire for folks is that they lead their lives in a way that honors the core of their being—their divine mission and purpose. And it's really hard to do that when you're steeped in judgment, blame, or shame-inducing behaviors. Love is the answer, regardless of the question. Because you can choose to believe the worst in people. Or you can choose to see the best in people. It's always your choice. ACTION: The Upside Challenge for the week is to choose one person who has disappointed or frustrated you. Take one step from your highest self that keeps your heart open. Speak with calm. Acknowledge something they did right. And release the story you’ve been holding. Lead from love today.
By Lisa Marie Platske
•
February 16, 2026
Life’s little synchronicities. Have you noticed them? Something happens that was too meaningful to be a coincidence. ~ Meeting that person. ~ Getting that call. ~ Having the impossible become possible?!? Perhaps you’re thinking about someone, and then they call. How does that happen?!? Or, you get a bill, and you've got no idea how you’re going to pay it. And then, poof! ... the exact amount of money you need just shows up. I’ve experienced countless events like these throughout my life. And while some people believe they are random, I understand in the depth of my being that these experiences are signs from the Holy Spirit to get my attention or answer a prayer. When you are in co-creation with all of Life, you get messages to confirm you’re on the right path. When I’m in ease and grace, greater wealth, opportunities, and relationships flow into my life. It’s magical. However, you have to be open to notice the signs in the first place. Every synchronicity carries wisdom for the journey. When you lean into the whispers of the Holy Spirit, life opens in ways you couldn’t script on your own. Stay open. Stay expectant. What you’ve been seeking may already be moving towards you in ways you can’t yet see. ACTION: The Upside Challenge for the week is to stay on the lookout for meaningful synchronicities throughout your days. Each time one happens, jot it down so you don’t forget. At the end of the week sit with your list and speak your gratitude aloud for every moment that aligned for you.
By Lisa Marie Platske
•
February 9, 2026
“You can’t quit your job to open a business. You don’t even know anything about business.” I get it. Taking a leap of faith doesn’t make sense. That’s why it’s called faith. So I took the leap of faith anyway. “That’s not the way we do that here.” I understand. And I created a new way of doing business that is more effective—and fun! “Why must you be such a troublemaker?” I don’t know what you mean. I get there are rules within the system—and I chose to create a new system. “That’s not possible.” Sure it is. I just did it. “You’re being reckless. You have responsibilities.” It depends on how you look at it. I see unlimited possibilities. These are real-life conversations I've had with folks in different seasons of my life. See, the rewards of courageous leadership are immense. Questioning 'what if...' to create 'what is' has been my journey. And it’s probably yours, too. You can’t live out your mission by playing by the rules of a broken world. Don’t let the “we’ve always done it this way” paradigm get in the way of making a positive difference on the planet. Remember, there’s always a way. ACTION: The Upside Challenge for the week is to stop letting “we’ve always done it this way” slow your impact. Take a process, workflow, or system that isn’t serving your mission and start redesigning it. Remember, there’s always a way to make a bigger difference and it starts with your decision to do things differently.
