How To Create a Meaningful And Memorable Presence
Lisa Marie Platske • January 16, 2017
We all want to be memorable. Especially if we’re leaders. Learn these 5 tips and create a meaningful and memorable presence.
It’s only 10 days away until the doors open at Design Your Destiny Live™!
Seeing the faces of each attendee and feeling their love and support makes me giddy with excitement.
In my leadership coaching programs, I speak about how it’s possible to get what you want without changing who you are.
I prepare all year for this, ensuring that everyone in the room is valued, appreciated, and loved for who they are.
And, being in a room filled with difference makers inspires me
With the miracle of my Dad’s recovery and a few other blessings, it’s been a beautiful start to the year.
As I think about what I’m committed to this year, it’s more of all of that.
Authenticity.
Service.
Love.
Whether you’re able to be in the room this year or not, I wanted to share a resource that has been life-changing in helping me to tap into all three…..a resource I share with clients and attendees at the event.
How to create a meaningful and memorable presence
That resource is my friend, Katherine Johnson.
So, I’ve asked Katherine to share her 5 biggest tips to creating a meaningful and memorable presence, something I’ll be speaking about at Design Your Destiny Live™.
…………because the world needs you and your brilliance.
Action Item: Create a meaningful and memorable presence
The Upside Challenge of the week is to implement one (or all) of these 5 tips.
Remember, the world needs you and your brilliance.
The Five Keys to Authentically Elevate Your Presence
by Katherine Johnson
How you show up is like a microphone announcing who you are to the world. What are you communicating?
Use these five keys to authentically elevate your presence and make it easier for people to connect with you.Upside-Thinking-create-a-meaningful-and-memorable-presence
- Be The Centerpiece. This can be the biggest change of perspective for people. Think of you clothes as the frame, and you are the masterpiece. The job of your wardrobe is to play a supporting role that helps people connect and hear your message. If your clothes are demanding attention first, then people may not make it past this first barrier to connect with the true masterpiece – YOU.
- Take Off The Costume. Your authentic presence starts with honesty. Step one is to identify any costumes that may be diminishing your presence. The three main costumes people use that disrupt connection are invisibility cloak, armor and friendly clothes. Be honest with yourself and figure out if you use clothes in any of these ways.
- Refresh Yourself. Step two of your authentic presence is to make sure that your appearance is a natural reflection of who you are now in life. Outdated or mismatched hair and make-up send unconscious cues that you may be hanging on to a previous version of yourself instead of confidently embracing who you are now. Is your hair the same length & style you wore ten or fifteen years ago? Are you applying make-up the same old way? As we get older, outdated make-up application can actually make us look older, unhealthier and washed out. It’s important to be current on what works best for you.
- Embrace Color. Every single person has colors that effortlessly create more aliveness and congruence when they wear them. Think of yourself like an animal – what colored feathers, fur or scales would you have based on the clues of your eye color and hair color? These colors can be your best foundational colors and can help you stand out from the sea of black clothes that retail insists works for everyone (hint: they don’t).
- Budget For Your Personal Brand. You have a marketing budget to create your online presence, your logo, your fonts and your colors. Do you budget for your personal brand? Investing in an image consultant requires the same commitment to your business that you put towards all the other branding elements. You are a walking billboard for your business. Having an authentic presence increases your confidence, positions you effectively and communicates your value.
About Katherine Johnson
Katherine Johnson is internationally recognized for teaching speakers, professionals and business owners how to make a bigger impact by aligning their presence and personal brand.
With grace, humor and a passion for connection, Katherine draws on social psychology, leadership training and storytelling to inspire her audience to show up powerfully in all areas of their life filled with confidence, authenticity and connection.
By Lisa Marie Platske
•
December 1, 2025
When I talk to folks about living out their Divine mission and purpose being the reason why leadership is so important, some people take a step back. "Who, me? A mission? And a Divine one? I'm not sure you've got the right character." Yet, this is something I’m 100% sure of. You were handpicked to do something on this planet. ~ Handpicked to be your mom’s son or daughter. ~ Handpicked to use the gifts you’ve been given and the experiences you’ve had. For a purpose. And I get that not everyone believes that because somewhere along the way, the world teaches you to shrink or make yourself smaller than you were created to be. So you wait for permission. Or you begin doubting your voice. Maybe that happened to you. And yet, here you are, you’re still here. Which means Heaven’s not done. You see, the Divine doesn’t make mistakes, and your presence isn’t accidental. Everything about your journey... ... the setbacks, the breakthroughs, the patterns you repeat, the people you meet ... has been preparing you. And if everyone chose to live from the belief that they're here for a purpose, the world would look vastly different. A purpose-led life requires leaders to step up and do something meaningful with their gifts, abilities, talents, and experiences. They understand they're born for something bigger than themselves. And that amount of courage is rare in today's world. I’m pretty sure you weren’t created just to scroll through TikTok or add another item to your cart. You were given a Divine mission. You were given a purpose that was assigned to you and only you. No one else can fulfill it. Just you. And without leadership, walking it out will be extremely hard. Leadership means taking full responsibility for your Divine assignment. ACTION: The Upside Challenge for the week is to identify one decision you’ve delayed. Maybe it’s stepping back from a leadership role you’ve outgrown. Maybe it’s restructuring something you built because it no longer aligns. Maybe it’s finally moving forward on the vision you’ve been sitting on for far too long. Block 30 minutes this week to address it with clarity and conviction. Because the longer you wait, the heavier it becomes.
By Lisa Marie Platske
•
November 24, 2025
I’m no stranger to awards. I’ve been recognized for the past 25 years, receiving recognition from the National Association of Female Executives, the White House, the Small Business Administration, the International Alliance for Women, the Evolutionary Business Council, Forbes, and more. I’ve gotten awards entitled Rising Star early on in my business to Woman of the Year, the Top 100 Women Making a Difference in the World, and Women in Business Champion of the Year later on. Several years ago, I received two awards that felt different. To see my name on the screen because of my peers was humbling. That was the first award. The 2nd to last award of the evening for this organization was the “Biggest Impact" award. This award wasn’t listed in the programming or marketing of the event. When my name was called, I was awestruck. I took the stage speechless and moved to tears—and not for the reasons most people might have thought. I’ve learned that you can’t outgive God. That’s something I remind the leaders I work with, whether in a retreat, mastermind, or private mentoring conversation. And whenever I give, it comes back to me 100-fold. The conversations I had at the event throughout the evening are ones that I will always remember. So if you feel you don’t fit in … stop making that an excuse to not get involved in something. Show up for others. Even when you don’t feel like it. If we haven’t met, my door is always open. Reach out at any time. ACTION: The Upside Challenge for the week is to create space for a conversation you’ve been too busy to have. It maybe someone in your life has gotten your presence, just not your full attention. Show up without performance, without hurry and without distraction. Fifteen minutes. That’s all. Make the time. And let it count.
By Lisa Marie Platske
•
November 17, 2025
Leadership requires consciousness and courage. Lots of folks have talent. Yet, it's rare to see a leader with 360-degree awareness who has the courage to stand in the dark places where leadership is often required to go. This is why for years I've shouted from the rooftops that comfort doesn't change the world. (I even have a shirt in the Upside store that has it printed on the back.) Because no matter how many gifts you've been given, or how much raw talent you possess, you can't erase the struggles of the human experience. You can numb. You can follow. Or, you can choose to step up and lead. And doing the latter is the hardest. All day long I'd much rather have all of the autonomy with little to no responsibility. Yet I understand to do that is copping out on the full usage of my divine gifts, abilities, talents, and experiences. I was built to lead. And that means being responsible ... when things go right, and when they don't. Over the years, I've numbed out on mindless TV shows, and unhealthy fast food only to get me further off-course from my divine mission and purpose. Gaining weight and feeling tired were just symptoms of an unhealthy system, and a socially acceptable way to numb. Leadership takes strength and discipline that are rooted in consciousness and courage. Because most folks don't want to be accountable at that level, they'll opt out and choose to follow someone else's lead. That's never been my style. I've learned more from going through hard times than I ever did sitting on Easy Street. The best piece is that you get to choose for yourself. ACTION: The Upside Challenge for the week is to choose one thing the future you, the one fully walking in your divine assignment, would do. You already know what it is, that nudge you’ve been feeling. That quiet pull from God asking you to move. Maybe it’s making the call, saying no, saying yes, clearing space to think, or finally following through on what you said mattered. Whatever it is, stop numbing around it. Take the step.
By Lisa Marie Platske
•
November 10, 2025
Every so often, I read something that inspires me to be better. After a month of giving to clients at two retreats and working privately with a client through a one-on-one VIP leadership retreat at Summit Hills Farm, this story touches me in a very deep way. Sometimes folks ask me if it's possible to overgive. This story answers that question beautifully. "I asked the leaf whether it was frightened because it was autumn and the other leaves were falling. The leaf told me, "No. During the whole spring and summer, I was completely alive. I worked hard to help nourish the tree, and now much of me is in the tree. I am not limited by this form. I am also the whole tree, and when I go back to the soil, I will continue to nourish the tree. So I don’t worry at all. As I leave this branch and float to the ground, I will wave to the tree and tell her, 'I will see you again very soon'." That day, there was a wind blowing and, after a while, I saw the leaf leave the branch and float down to the soil, dancing joyfully, because as it floated it saw itself already there in the tree. It was so happy. I bowed my head, knowing that I have a lot to learn from the leaf." ~ Thich Nhat Hanh Reading that story reminded me of the leaders I encounter. The ones who give deeply, love fiercely, and show up fully, even when no one’s watching. You may not always see the impact you’re having. You may wonder if it’s too much, or if it even matters. What I know to be true is... Nothing is ever wasted. ~ Every act of service… ~ Every moment of generosity… ~ Every time you choose love over fear… ... It all lives on. Just like the leaf, your presence remains long after the moment passes. What you’ve built and what you’ve become—it stays on. So if you’ve been wondering whether it’s okay to rest, to pause, to let go… It is. Because your leadership is already rooted in what you've poured yourself into. This is the holy space between what was and what’s next. And you, leader, are right on time. ACTION: The Upside Challenge for the week is to write one truth you know about leadership or legacy on a sticky note or card. Make it simple and true for you. Maybe it’s… “My presence changes the room.” “I was created to lead with love.” “What I build matters.” And then place it somewhere you’ll see it—your mirror, your journal, the dashboard of your car. Let it meet you in the in-between moments. And let it serve as a reminder of who you are.
By Lisa Marie Platske
•
December 1, 2025
When I talk to folks about living out their Divine mission and purpose being the reason why leadership is so important, some people take a step back. "Who, me? A mission? And a Divine one? I'm not sure you've got the right character." Yet, this is something I’m 100% sure of. You were handpicked to do something on this planet. ~ Handpicked to be your mom’s son or daughter. ~ Handpicked to use the gifts you’ve been given and the experiences you’ve had. For a purpose. And I get that not everyone believes that because somewhere along the way, the world teaches you to shrink or make yourself smaller than you were created to be. So you wait for permission. Or you begin doubting your voice. Maybe that happened to you. And yet, here you are, you’re still here. Which means Heaven’s not done. You see, the Divine doesn’t make mistakes, and your presence isn’t accidental. Everything about your journey... ... the setbacks, the breakthroughs, the patterns you repeat, the people you meet ... has been preparing you. And if everyone chose to live from the belief that they're here for a purpose, the world would look vastly different. A purpose-led life requires leaders to step up and do something meaningful with their gifts, abilities, talents, and experiences. They understand they're born for something bigger than themselves. And that amount of courage is rare in today's world. I’m pretty sure you weren’t created just to scroll through TikTok or add another item to your cart. You were given a Divine mission. You were given a purpose that was assigned to you and only you. No one else can fulfill it. Just you. And without leadership, walking it out will be extremely hard. Leadership means taking full responsibility for your Divine assignment. ACTION: The Upside Challenge for the week is to identify one decision you’ve delayed. Maybe it’s stepping back from a leadership role you’ve outgrown. Maybe it’s restructuring something you built because it no longer aligns. Maybe it’s finally moving forward on the vision you’ve been sitting on for far too long. Block 30 minutes this week to address it with clarity and conviction. Because the longer you wait, the heavier it becomes.
By Lisa Marie Platske
•
November 24, 2025
I’m no stranger to awards. I’ve been recognized for the past 25 years, receiving recognition from the National Association of Female Executives, the White House, the Small Business Administration, the International Alliance for Women, the Evolutionary Business Council, Forbes, and more. I’ve gotten awards entitled Rising Star early on in my business to Woman of the Year, the Top 100 Women Making a Difference in the World, and Women in Business Champion of the Year later on. Several years ago, I received two awards that felt different. To see my name on the screen because of my peers was humbling. That was the first award. The 2nd to last award of the evening for this organization was the “Biggest Impact" award. This award wasn’t listed in the programming or marketing of the event. When my name was called, I was awestruck. I took the stage speechless and moved to tears—and not for the reasons most people might have thought. I’ve learned that you can’t outgive God. That’s something I remind the leaders I work with, whether in a retreat, mastermind, or private mentoring conversation. And whenever I give, it comes back to me 100-fold. The conversations I had at the event throughout the evening are ones that I will always remember. So if you feel you don’t fit in … stop making that an excuse to not get involved in something. Show up for others. Even when you don’t feel like it. If we haven’t met, my door is always open. Reach out at any time. ACTION: The Upside Challenge for the week is to create space for a conversation you’ve been too busy to have. It maybe someone in your life has gotten your presence, just not your full attention. Show up without performance, without hurry and without distraction. Fifteen minutes. That’s all. Make the time. And let it count.
By Lisa Marie Platske
•
November 17, 2025
Leadership requires consciousness and courage. Lots of folks have talent. Yet, it's rare to see a leader with 360-degree awareness who has the courage to stand in the dark places where leadership is often required to go. This is why for years I've shouted from the rooftops that comfort doesn't change the world. (I even have a shirt in the Upside store that has it printed on the back.) Because no matter how many gifts you've been given, or how much raw talent you possess, you can't erase the struggles of the human experience. You can numb. You can follow. Or, you can choose to step up and lead. And doing the latter is the hardest. All day long I'd much rather have all of the autonomy with little to no responsibility. Yet I understand to do that is copping out on the full usage of my divine gifts, abilities, talents, and experiences. I was built to lead. And that means being responsible ... when things go right, and when they don't. Over the years, I've numbed out on mindless TV shows, and unhealthy fast food only to get me further off-course from my divine mission and purpose. Gaining weight and feeling tired were just symptoms of an unhealthy system, and a socially acceptable way to numb. Leadership takes strength and discipline that are rooted in consciousness and courage. Because most folks don't want to be accountable at that level, they'll opt out and choose to follow someone else's lead. That's never been my style. I've learned more from going through hard times than I ever did sitting on Easy Street. The best piece is that you get to choose for yourself. ACTION: The Upside Challenge for the week is to choose one thing the future you, the one fully walking in your divine assignment, would do. You already know what it is, that nudge you’ve been feeling. That quiet pull from God asking you to move. Maybe it’s making the call, saying no, saying yes, clearing space to think, or finally following through on what you said mattered. Whatever it is, stop numbing around it. Take the step.
By Lisa Marie Platske
•
November 10, 2025
Every so often, I read something that inspires me to be better. After a month of giving to clients at two retreats and working privately with a client through a one-on-one VIP leadership retreat at Summit Hills Farm, this story touches me in a very deep way. Sometimes folks ask me if it's possible to overgive. This story answers that question beautifully. "I asked the leaf whether it was frightened because it was autumn and the other leaves were falling. The leaf told me, "No. During the whole spring and summer, I was completely alive. I worked hard to help nourish the tree, and now much of me is in the tree. I am not limited by this form. I am also the whole tree, and when I go back to the soil, I will continue to nourish the tree. So I don’t worry at all. As I leave this branch and float to the ground, I will wave to the tree and tell her, 'I will see you again very soon'." That day, there was a wind blowing and, after a while, I saw the leaf leave the branch and float down to the soil, dancing joyfully, because as it floated it saw itself already there in the tree. It was so happy. I bowed my head, knowing that I have a lot to learn from the leaf." ~ Thich Nhat Hanh Reading that story reminded me of the leaders I encounter. The ones who give deeply, love fiercely, and show up fully, even when no one’s watching. You may not always see the impact you’re having. You may wonder if it’s too much, or if it even matters. What I know to be true is... Nothing is ever wasted. ~ Every act of service… ~ Every moment of generosity… ~ Every time you choose love over fear… ... It all lives on. Just like the leaf, your presence remains long after the moment passes. What you’ve built and what you’ve become—it stays on. So if you’ve been wondering whether it’s okay to rest, to pause, to let go… It is. Because your leadership is already rooted in what you've poured yourself into. This is the holy space between what was and what’s next. And you, leader, are right on time. ACTION: The Upside Challenge for the week is to write one truth you know about leadership or legacy on a sticky note or card. Make it simple and true for you. Maybe it’s… “My presence changes the room.” “I was created to lead with love.” “What I build matters.” And then place it somewhere you’ll see it—your mirror, your journal, the dashboard of your car. Let it meet you in the in-between moments. And let it serve as a reminder of who you are.
